We audit, connect, and activate your measurement stack — GA4 to Shopify to ad platforms — so your team has one source of truth, not six dashboards.

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Most growth teams are drowning in numbers — GA4, Shopify, Meta, TikTok, Klaviyo — but none of it agrees. Decisions get made on gut feel because nobody trusts the reports.
Data & Analytics is for teams who need measurement they can act on. We fix the tracking, unify the platforms, and build the dashboards your team will actually use.
Six capabilities that give your team clean, actionable data across every platform.
We find every broken event, missing conversion, and misconfigured goal — then fix them so your data reflects what's actually happening.
Enhanced ecommerce, custom triggers, and clean tag architecture. Built to last and handed over with full documentation.
Shopify, Meta, Google Ads, Klaviyo, TikTok — unified into one coherent view so you stop reconciling exports.
Looker Studio reports built around your KPIs, not a template someone else designed for a business unlike yours.
Understand which channels actually drove the sale — not just the last click. Built for multi-channel DTC operations.
Segment-level insights, KPI alerts, and CRO-ready behavioural reporting that surfaces what to act on next.
From media to commerce to CRM — we stitch the right data together so your reports actually reflect what's happening.
Meta
TikTok Ads
Google Ads
CPAS / Shopee


GA4
BigQuery
GTM
Mixpanel



Shopify
Magento
WooCommerce
WordPress




Klaviyo
Dotdigital
Mailchimp
Salesforce CDP




Google Sheets
Snowflake
REST APIs
+ Custom integrations

+ Custom integrations
From media to commerce to CRM — we stitch the right data together so your reports actually reflect what's happening.



















Teams where tracking is broken, incomplete, or fragmented across platforms. Also for brands scaling into new channels who need their measurement to keep up.

Ad reports and sales figures never reconcile — so budget decisions are guesses.
The migration happened. The tracking didn't survive it.
Six sources, manual exports, hours wasted every week.
Gut feel is filling the gaps where measurement should be.
Growth is outpacing the measurement stack that was fine when you were smaller.
We align every data point to a commercial outcome. If it doesn't help you make a decision, it doesn't go in the dashboard.
We work inside your stack — GA4, Shopify, GTM — not around it. No new tools unless they genuinely pay back.
Every insight ties back to growth, conversion, or retention. Not vanity metrics that look good in a slide.
Every build comes with documentation and a handover so you're not dependent on us to read your own data.
Most GA4 accounts that migrated from Universal Analytics have silent tracking gaps. Events fire, but conversions don't register correctly. An audit typically surfaces 3–5 issues directly affecting reported performance.
GA4, GTM, Shopify, Meta, Google Ads, TikTok, Klaviyo, Dotdigital, BigQuery, Looker Studio, and custom stacks via REST API.
Both. The audit and tracking fix comes first; dashboards are built on top once the data is clean and trustworthy.
Most audits surface the core issues within the first two weeks. Full rebuild and validation typically completes in 4–6 weeks.
Yes. We can run the full engagement or act as specialist support alongside your team — scoped to wherever the gap is.
We'll audit your tracking and show you what's broken and what's missing. One session, actionable output.